Performance based SEO

One size does not fit all when it comes to search engine optimization. We have developed a performance based SEO strategy for clients who want a totally accountable solution.

Advantages

1 – 90% of consumers use search engines to find what they’re looking for
2 – 80% of consumers click a natural search link over a paid search link
3 – SEO generates a higher ROI than paid search
4 – If you’re running above the line activity and your site is not optimized you’re handing sales to your competitors

Overview

If your website is not optimized how will potential buyers find you? Even if you’re advertising above-the-line in newspapers, television or radio, the chances are that a percentage of customers will use the internet to research what you’re selling or to search for more information.

If your site is not visible on the major search engines you therefore stand a high chance of losing potential sales to your competition. If you’ve utilized Pay Per Click (PPC) as a traffic driver but ignored SEO you’re losing out on valuable traffic as 80% of consumers currently click a natural link.

At AJi we understand how to generate a customer but most importantly we understand the value of a customer. By focusing on keywords that generate the best return we ensure the SEO traffic we drive is of high quality and will make a difference to your bottom line. Remember, anyone can optimize your site for keywords that receive little or no traffic, however we make it our business to understand where you make money and optimize your site accordingly.

Our approach to SEO is based on research and understanding of the market you operate in and we’re not afraid to share the risk - we offer a performance based SEO solution where we only earn if it works.

Our approach:

FREE site analysis to illustrate the strengths and weaknesses of your site and how we would go about improving your SEO.

On page optimization which helps sort out any design & structural issues, keyword density & descriptions. We ensure the loading time of your site is fast, this plays an important role when search engines rank your site.

Off page & link building plays a major role in the SEO process. Building high quality and relevant inbound links helps develop your site and build authority which is vital to success.

Content writing can sometimes be overlooked by companies who focus too heavily on link building and other aspects of SEO. Engaging, relevant copy plays a big role in creating a unique selling point for your site over your competitors. Updating your site with fresh content will pay dividends in the long run but it requires investment.

Feedback & reporting is the only way to make sure the work being carried out is actually making a difference and increasing your traffic. We measure results by checking traffic stats daily and utilizing analytics for more detailed analysis.